Thursday, 16 December 2010
Thursday, 9 December 2010
Wednesday, 8 December 2010
Thursday, 25 November 2010
Institutions research
IPC Media
IPC Media stands for International Publishing Company and has many different sections, IPC ADVERTISING, IPC CONNECT, IPC INSPIRE, MARKETFORCE AND IPC SOUTH BANK. IPC Media produces over 85 media brands, they have a diverse print and digital portfolio offers something for everyone, their audience focus is on men, mass market women and upmarket women. There company is a mainly a magazine publising company.
IPC Media produces a wide range of magazines, some of the most popular ones around. Some of these are:
IPC Media is wholly owned subsidary of Time Inc.
IPC Media stands for International Publishing Company and has many different sections, IPC ADVERTISING, IPC CONNECT, IPC INSPIRE, MARKETFORCE AND IPC SOUTH BANK. IPC Media produces over 85 media brands, they have a diverse print and digital portfolio offers something for everyone, their audience focus is on men, mass market women and upmarket women. There company is a mainly a magazine publising company.
IPC Media produces a wide range of magazines, some of the most popular ones around. Some of these are:
- Look
- NME
- Wallpaper
- Country Life
- TV Times
- Marie Claire
IPC Media is wholly owned subsidary of Time Inc.
Monday, 22 November 2010
Audience Research
Audience Research - NME Magazine
NME stands for the New Musical Express, it is owned by IPC Media, this is a massive company who own a variety of other magazines such as: Look, Tv Times, Country Life, Marie Claire, Women and Home and many more.
Target audience of NME – Averages
74% of Males are known to read this magazine, whereas only 26% are female. The average age of audiences reading this magazine was a young adult, averaging the age of 23. 42% of the audiences reading this magazine was students, these facts are important in my research as they help me to identify what age range I should make my magazine, helping me into deciding whether it should be formal/informal, what types of articles I should include etc. Also knowing that more males are attracted to this magazine than females I can decide whether I should have a male or female model on the cover, also what colour scheme I should use, which in this case would be more male colours.
Audience Research – Vibe Magazine
Vibe magazine is and R&B magazine, it is owned by a company called “InterMedia Partners.” They are a company which have invested in cable television, broadcasts television, print, programming and broadband. They also own a Gospel Music Channel, Sportsman Channel, Universal sports and many others. Vibe magazine was made for the audiences of 12-24 year olds and reaches 1.5 million readers.
Wednesday, 17 November 2010
Summary of my findings.
My research will help me produce a succesful product as i now know what works and what is effective. Things which are in every product you know will be a good thing to do. Things like having a consistent colour scheme and fonts. Also having a masthead, a main image and a story in coloums. Also having a well ordered page and mostly formal language.
Monday, 15 November 2010
Sunday, 14 November 2010
Friday, 12 November 2010
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